Okayama Region

OKAYAMA, THE LAND OF THE SUN:
The Okayama region enjoys the highest sunshine levels in Japan, earning it the nickname “Land of the Sun.” This exceptional climate allows it to cultivate a wide variety of flavorful fruits and vegetables.
THE LAND OF OMACHI RICE:
This sunny climate also allows for the cultivation of cereals, particularly rice, such as Asahi and Akebono, but also a variety native to the region: Omachi. Omachi is the oldest sake rice variety in Japan. It is difficult to cultivate, and its grains are challenging for brewers to work with, which is why its cultivation nearly died out after World War II, in favor of varieties obtained by crossbreeding with Omachi, such as the famous Yamada-nishiki. But in recent years, Omachi has experienced a real boom thanks to its exceptional flavor.
A UNIQUE AND RUSTIC TASTE:
The Omachi rice variety is known for imparting rustic, umami-rich flavors to sake. Yamadanishiki rice is said to offer a delicate and clean taste to sake, while Omachi is renowned for its denser, richer character, sometimes with herbaceous notes and a more pronounced bitterness, making these sakes ideal for pairing with dishes not only from Japanese cuisine but also from Western gastronomy.
A BREWING TRADITION:
In the Okayama region, there is a group of master sake brewers known as the “Bitchū Toji,” who rose to prominence in the early 1800s. They have long been renowned throughout Japan for their exceptional craftsmanship.
The name “Bitchū Toji” refers to the western part of Okayama Prefecture, where there is a high concentration of graduates of master brewers (known as “toji” in Japanese).
In recent years, sake brewing has involved other schools, and other brewing styles have been introduced to Okayama. However, the “light but delicious” style achieved through the Bitchū Toji brewing techniques remains well-represented in the prefecture.














